For businesses that run on leads
Turn Every Website Visitor Into a Qualified Lead
Gravity is an AI that has a real conversation with every visitor on your website, learns what they need, and hands you the ones worth calling, scored and ready. It replaces the form nobody fills out.
Not a mockup. The button opens the real Gravity, running live on our own site.
Built by operators who've sat on your side of the table. We made Gravity to fix a problem we lived, not one we read about.
Visitors leave. And you never know why.
The standard tools on every website are broken, and everyone knows it.
Nobody fills the form
They were interested. Then they saw a blank form and left. Nothing made them stay.
Chatbots everyone ignores
Pre-written scripts that feel robotic. Visitors recognize them instantly and dismiss them.
A forgettable first impression
Boring, interchangeable, looks like every other website. That’s what they remember about you.
Your competitor has the same chatbot everyone ignores. The same experience your visitors have seen a hundred times, and learned to distrust.
Not another chatbot. An experience.
Gravity talks to every visitor. It learns what they need and turns the conversation into a real opportunity.
Real AI, not a script
A real conversation that adapts to every visitor, not a dropdown menu or a canned script.
Value before the ask
It gives your visitor something useful before asking for anything, a recommendation or insight built for them. They stay because they feel helped, not sold to.
Understands your audience
It picks up on what's driving their decision and what's holding them back, even unspoken. You learn things about your visitors you couldn't know otherwise.
Trained on your business
It learns your services, your audience, and your voice, so every visitor talks to something that truly understands what you offer.
How it works
Five steps. One conversation. A lead that's already sold on you before you even meet.
They start talking
No forms. No dropdowns. No "How can I help you today?" Just a natural, engaging conversation from the first word. A premium experience that makes a real first impression.
The AI learns what they need
Gravity asks the right questions. Naturally. It learns who they are, what problem they have, and how ready they are, without them realizing they're being qualified.
They receive something valuable
Before asking for anything, Gravity delivers real value: a personalized recommendation, an assessment, an insight tailored to their situation. "This actually understood me." That's the moment that converts.
They share their contact, willingly
Gravity offers to send the insight or recommendation by email. They share their contact because they already received something genuinely worth having.
You get a lead that's ready to close
Not just a name and email. Their problem, their readiness, their fit, and a quality score from 0 to 100. You already know exactly what they need and how to approach them. And they're already impressed by what they just experienced.
Everything you need. Nothing you don't.
Gravity ships as a complete package: AI engine, branded experience, and the data infrastructure to close more deals.
Branded AI on your domain
Your name, your colors, your voice. A premium experience that feels like yours from the first message.
Rich lead data
Everything about the lead: what they need, how serious they are, and a score that tells you who to call first.
Lead management dashboard
Every lead, every conversation, every score, in one place. Track, filter, and never lose a qualified lead.
Know your audience
See what’s really happening. Spot patterns, discover what drives conversions, and understand exactly where your strengths and weaknesses are.
No new dashboard to learn
Ask ChatGPT or Claude who's worth calling
Gravity sends every scored lead to the AI assistant you already use. Open ChatGPT or Claude, ask who to call first, and it answers from your own pipeline. No new tool, no new login.
You
Your three strongest leads right now:
Sarah
kitchen remodel, ready to book
Marcus
wants a quote this week
Priya
comparing vendors, high intent
Illustrative example. Your leads and scores will look different.
We connect it to your assistant for you during onboarding, so it works from the day you go live.
The second a hot lead appears, you know
A form tells you tomorrow. Gravity tells you now. The instant a high-fit visitor finishes, the alert reaches you while they're still thinking about you.
A buzz on your phone
The moment a high-fit visitor finishes, your phone lights up. Tap it and reply on WhatsApp while they’re still on your website.
The full lead in your inbox
Not just “you got a lead.” Their score, what they need, and why they’re worth your time, ready to act on.
Straight into your stack
Every qualified lead flows into Zapier, Make, or your CRM automatically. Gravity feeds the tools you already use.
Gravity
now🔥 New high-fit lead: 92/100
Sarah • kitchen remodel, ready to book
Gravity
2m agoNew high-fit lead: 88/100
Marcus • wants a quote this week
Every conversation makes you smarter about your market
Gravity learns from everyone who talks to it, even the visitors who never leave their details. Over time you see exactly what your market wants, what they keep asking, and where you're losing them.
What Gravity learns from your visitors
IllustrativeWhat they ask most
Gap spotted
38% asked about financing, but you have no page for it.
Your best leads
High-fit leads mention a deadline 3× more often than the rest.
Illustrative example. Your real numbers will look different.
How Gravity is different
It's not a smarter form or a better bot. It's reasoning AI, trained on your business, qualifying and organizing every lead so your team always knows who to call first.
Conversation
- Forms
- None
- Scripted chatbots
- Pre-written scripts
- Gravity
- Real AI, adapts to every visitor
Value before contact
- Forms
- None
- Scripted chatbots
- None
- Gravity
- Real value, delivered first
Lead data
- Forms
- Only what they fill in
- Scripted chatbots
- Basic
- Gravity
- Intent, readiness, fit, naturally extracted
Experience
- Forms
- Static
- Scripted chatbots
- Everyone ignores it
- Gravity
- Premium, designed to impress
Intelligence
- Forms
- None
- Scripted chatbots
- Rule-based scripts
- Gravity
- Reasoning AI, trained on your business
Lead organization
- Forms
- A spreadsheet you manage
- Scripted chatbots
- None
- Gravity
- Scored, summarized & pipeline-ready
First impression
- Forms
- Forgettable
- Scripted chatbots
- Frustrating
- Gravity
- Unforgettable
Built for businesses that close on trust
Any business where the first impression determines whether you get the deal, Gravity is for you.
Professional services
Lawyers, consultants, coaches, advisors
Only talk to leads who are actually ready. Gravity filters out tire-kickers so you spend time on people who are serious.
Healthcare & wellness
Clinics, trainers, therapists
Your client arrives already feeling understood. They’ve already told Gravity what they need, so the first session starts with trust, not intake.
Local businesses
AC repair, real estate, car shops
Be the business they remember. While competitors have the same form everyone ignores, you give them a conversation they actually enjoy.
Tech & SaaS
Apps, platforms, software
Route visitors to the right product based on what they actually need. No more guessing or sending everyone to the same demo page.

Everything Gravity does
Everything you just pictured, from the first hello to a qualified lead sitting in your pipeline, is already included. Here is the full picture of what is working for you behind the scenes.
Talks to your visitors like a human
Qualifies every lead for you
Captures contacts naturally
Tells you the moment a hot lead arrives
A dashboard to run your pipeline
Set it up in plain language
Works with your tools
Don't take our word for it. Talk to it.
The Gravity on this page isn't a demo mockup. It's the real thing, running live on our own site. Ask it anything. It does exactly what your Gravity would do for your visitors, including how you get started.
Talk to the live Gravity
Click below and have a real conversation, the same one your visitors would have.
It takes your details
Gravity learns about your business and captures your contact, naturally.
We build and launch yours
We reach out, build a Gravity trained on your business, and get you live. It is branded as yours on your own domain, and every scored lead flows straight into the tools you already use. That Gravity is yours to keep running.
Straightforward pricing. No surprises.
No setup fees. No hidden fees. No contracts. No long-term commitment. For businesses that want to set the standard.
$99/month
50 conversations / month
Local service businesses with a basic web presence: plumbers, painters, mechanics, dentists, landscapers. Captures and qualifies your leads automatically, without the phone tag.
$179/month
250 conversations / month
Businesses where each lead is worth real money: law firms, insurance agents, real estate, clinics, moving companies. Never miss a qualified prospect again.
$299/month
500 conversations / month
Digital agencies, small SaaS, and businesses running occasional social campaigns. Built for consistent lead flow across multiple channels.
Unlimited conversations
High-volume campaigns, performance marketing, or unpredictable traffic spikes. Let's build a plan around your numbers.
What's a conversation? A conversation is counted the moment a visitor sends their first message to Gravity. Every visitor who starts a conversation counts once, no matter how many messages follow.
What every plan includes Every plan comes with full onboarding, where we learn your business and build your branded experience, plus setup of your alerts and the connections to your CRM and the tools you already use. Ongoing refinement is included as your Gravity keeps improving. No setup fee, no contract, and we move fast to get you live.
Your competitor's contact page is a chatbot. Yours can be an experience.
Same visitors. Same traffic. Completely different results.
Frequently asked questions
Gravity is a premium AI experience that replaces contact forms and scripted chatbots with real, intelligent conversation. It’s not a generic widget. It’s a purpose-built AI that understands your visitors, their problems, and their needs. It delivers genuine value: a personalized recommendation, an assessment, real insight, before asking for anything in return. The result: qualified leads that already trust you, and a first impression most businesses can’t match.
Through natural conversation. Gravity doesn’t rely on forms or dropdown menus. It talks to your visitor like a real person would. As the conversation flows, the AI learns, infers, and extracts information naturally. It doesn’t need to explicitly ask for every detail. It understands context, reads between the lines, and builds a complete picture of who the visitor is, what they need, and how ready they are. You get a quality score from 0 to 100, plus the full context behind it.
Traditional chatbots follow scripts and feel robotic. Gravity is a premium AI experience: real conversations that adapt to every visitor, real intelligence that understands what’s being said, and real value delivered before asking for anything in return. It’s designed to make visitors feel understood, not processed.
By default, you get a full lead profile: name, contact information, what they need, how ready they are, how well they fit your business, and a quality score from 0 to 100, plus the full conversation transcript. But it’s fully customizable. You can define exactly what information you need, and the AI will work to extract it from the conversation naturally, either by asking for it at the right moment or inferring it from context. You decide what matters, and Gravity gets it for you.
Yes. During onboarding, we sit down with you to understand your brand. You share your visual identity, your preferences, and how you want it to look, and we build a custom frontend just for you. Your colors, your style, your brand. It’s not a template with your logo on it. It’s a premium experience designed around your identity.
We handle everything. We start with deep onboarding sessions to truly understand your business, the more we learn, the smarter your Gravity gets. Then we deploy a version built specifically for you, with your brand and your intelligence. And we move fast to get you live.
Yes. Gravity is trained specifically on your business: your services, your audience, your tone. It doesn’t sound generic. It sounds like your best salesperson on their best day.
Gravity is a monthly subscription with four plans: Starter at $99/mo (50 conversations), Growth at $179/mo (250 conversations), Scale at $299/mo (500 conversations), and Enterprise with custom pricing for unlimited volume. A conversation is counted when a visitor sends their first message, one conversation per visitor, no matter how many messages follow. No setup fee, no contract, cancel anytime.
Yes. Gravity is fully responsive and works seamlessly on any device: desktop, tablet, or mobile. Your visitors get the same premium experience everywhere.
Instantly. The moment Gravity qualifies a high-fit lead, you get an alert: a push notification on your phone, an email with the full lead and score, or both. You can reply on WhatsApp and reach them while they’re still on your website. No logging in to check, no waiting until tomorrow.
Yes. Gravity sends qualified leads straight to your CRM, inbox, or automation tools through webhooks, Zapier, or Make, so they flow into your existing workflow automatically. We set it up during onboarding. Gravity is the AI front door that feeds the tools you already use.
Yes. Gravity sends your scored leads to the AI assistant you already use, ChatGPT or Claude, so you can ask about your pipeline in plain English instead of learning a new dashboard. Ask something like "Who's worth calling this week?" and you get a straight answer back, with names and scores. We connect it to your assistant for you during onboarding, so it works from the day you go live.
Ongoing support is included in your subscription. We monitor performance, refine the conversation based on real data, and make sure Gravity keeps improving over time.
From the blog
